濟南展台設計的幾點要求
1、要有醒目标志(zhì)
1, have eye-catching marks
與衆不同能(néng)吸引更多(duō)的參觀者,便參觀更容易識别尋找,使走進展台的參觀者也會留下印象,并在後會被觸及回憶。設計要獨特,但是不要脫離展出目标和商業形象。濟南展覽展示
Different can attract more visitors, search and visit are easier to identify, make into the booth visitors will impress, and hit the back will be remembered. Design a unique, but not from target and business image.
2、要從目标觀衆的角度做設計
2, to do design from the Angle of the target audience
傳統的設計,特别是廟宇、宮殿、銀行等,強調永恒、權威和壯觀。但是在競争的展覽會上,展出成功與否在很(hěn)大程度上靠觀衆的興趣和反應。因此,展覽設計要考慮人,主要是目标觀衆的目的、情緒、興趣、觀點、反應等因素。從目标觀衆的角度進行設計,容易引起目标觀衆的注意、共鳴,并為(wèi)目标觀衆留下比較深的印象。
The traditional design, especially temples, palaces, such as Banks, emphasizing the eternal, authority and spectacular. But in a competitive exhibition, exhibition success or not largely depends on the audience's interest and reaction. Exhibition design, therefore, to consider people, mainly the purpose of the target audience, mood, interests, opinions, and other factors. From the Angle of the target audience to carry on the design, easy to cause the attention of the target audience, empathy, and for the target audience a deep impression.
3、要突出有焦點
3, focus should be highlighted
展示應有中心、有焦點。展台的焦點能(néng)夠吸引注意。焦點選擇應服務(wù)于展出目的,一般會是特别的産品、新(xīn)産品、最重要的産品或者被看重的産品。通過位置、布置、燈光等手段突出重點展品
Show center, has a focus. The focus of the exhibition to attract attention. Exhibited focus choice should serve the purpose, general meeting is special products, new products, the most important product or value of the product. Through the method such as the location, layout, lighting highlight the key items
4、要明确表達主題,明确傳達信息
4, to clearly express the theme, clear message
主題是參展企業希望傳達給參觀者的基本信息和印象,通常是參展企業本身或産品。明确的主題從一方面看就是焦點,從另一方面看就是使用(yòng)合适的色彩、圖表和布置,用(yòng)協調一緻的方式以造成統一的印象。
Theme is the exhibitors want to convey to the visitor's basic information and impression, is usually the exhibitors themselves or products. Clear from the hand is the theme of the focus, on the other hand is to use appropriate color, charts, and decorate, coordinated way in order to create the impression of unity.
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